If you want to monetize your website with Google Adsense, you need to follow some guidelines and requirements. One of them is to have certain pages on your website that show your credibility, transparency and compliance with Google’s policies.
In this blog post, I will share with you the Adsense approval checklist of what pages you need to have on your website and why they are important.
About page
This is a page where you introduce yourself, your website and your niche. You can also share your mission, vision and goals, as well as some personal information that helps your audience connect with you.
This page shows Google that you are a real person or entity behind the website and that you have a clear purpose and direction.
It also helps Google to understand the nature and quality of your content. An about page should include:
- Your name or pen name
- Your background or expertise
- Your mission or vision
Contact page
This is a page where you provide your contact information, such as your email address, phone number, social media profiles or a contact form.
This page shows Google that you are open to communication and feedback from your visitors and that you are willing to resolve any issues or complaints.
Having a contact page is a must before you apply for AdSense approval.
Privacy policy page
A privacy policy page is a page where you inform your visitors about how you collect, use and protect their personal data. It is a legal requirement for any website that collects or processes personal data, such as email addresses, cookies, IP addresses, etc.
You also need to mention that you may use Google Adsense on your website and provide a link to Google’s privacy policy. This page shows Google that you respect the privacy of your visitors and that you comply with the data protection laws and regulations.
A privacy policy page should include:
- The types of personal data you collect and why
- The third-party services or tools you use and how they handle personal data
- The rights of your visitors regarding their personal data and how they can exercise them
- How you update or change your privacy policy
Disclaimer page
A disclaimer page is a page where you limit your liability and responsibility for the content and services you provide on your website. It helps you to avoid legal issues or claims from your visitors or third parties.
You also need to disclose any affiliations, partnerships or sponsorships that may influence your content or recommendations.
For example, if you promote a product or service and receive a commission for it, you need to mention that on your disclaimer page. This page shows Google that you are honest and transparent about your website’s nature and scope.
A disclaimer page should include:
- A statement that your content may contain errors, inaccuracies or omissions and that you are not liable for any damages or losses resulting from them
- A statement that your content may contain affiliate links or sponsored posts and that you may earn commissions or fees from them
- A statement that your content may contain opinions or views that are not endorsed by Google or other parties
- A statement that your content is subject to change or removal at any time without notice
Terms and conditions page
A terms and conditions page is a page where you set the rules and expectations for the use of your website and its content. It helps you to protect your intellectual property rights, prevent abuse or misuse of your website and enforce your policies.
This page shows Google that you have a legal framework for your website and that you protect yourself from any potential risks or claims.
A terms and conditions page should include:
- A statement that by using your website, visitors agree to abide by your terms and conditions
- The ownership and license of your content and how visitors can use it
- The acceptable and unacceptable behaviors of visitors on your website
- The consequences of violating your terms and conditions and how you can enforce them
- The governing law and jurisdiction of your terms and conditions
These are the five pages you need to have on your website for Adsense approval. They are not only important for Google, but also for your visitors and yourself.
They help you to build trust, credibility and authority with your audience, comply with the law and Google's policies, and avoid potential problems or disputes. Make sure to create these pages before applying for Adsense and keep them updated as needed.
Having these pages will not guarantee that you will get approved, but they will increase your chances of success and show Google that you are serious and professional about your website.